Wixpa Google Analytics 4 (GA4) is a powerful app designed to simplify the transition from Google Analytics Universal to Google Analytics 4 for online store owners. With a no-code installation process, users can effortlessly set up GA4 and activate event tracking within minutes, reducing the complexity typically associated with configuring analytics tools. The app ensures accurate tracking of various eCommerce events, orders, and conversions, eliminating concerns of missing or duplicated purchase data. Additionally, Wixpa GA4 supports seamless Google Ads conversion tracking and integrates smoothly with Google Shopping data while offering multi-tag support through data layers for e-commerce events. Users benefit from accurate and complete GA4 eCommerce integration, along with fine-tuning capabilities and expert support to optimize their analytics. This comprehensive solution empowers businesses to make informed decisions and enhance their online presence through precise data tracking and analysis.

SRA ‑ Google Analytics 4 (GA4) is a powerful integration app designed to connect your Shopify store seamlessly with Google Analytics 4. Experience a complete view of your conversion funnel without the hassle of duplicate transactions or missing data, thanks to its robust server-side integration that effectively circumvents issues caused by ad blockers or browser restrictions. The app ensures a swift and pain-free GA4 migration, taking mere minutes rather than days, making it an ideal solution for busy eCommerce professionals. With an easy-to-use wizard, GA4 setup requires no coding skills, enabling even non-technical users to efficiently track their ecommerce funnel. Enjoy accurate server-side purchase data collection, eliminating concerns over missing or duplicated sales figures. Gain deeper insights by adding recommended custom dimensions effortlessly, all while managing upsells, subscriptions, and more with ease.

Sweet Analytics and Reporting is a cutting-edge eCommerce app designed specifically for retailers, by retailers, to enhance marketing efficiency and maximize ROI. The app offers in-depth retail analytics, empowering users to uncover key drivers of sales, identify the most effective marketing channels, and determine optimal customer acquisition rates for retention. By streamlining reporting processes, Sweet Analytics saves valuable time, while improving the likelihood of achieving business targets. It features a growth modeling tool to project customer acquisition needs and marketing expenditures, and offers real-time insights into campaign performance, including the integration of direct mail with online activities. Users can also build targeted audiences, export segments for email or social media strategies, and accurately reconcile attribution numbers with sales figures, ensuring a transparent view of marketing costs and ROI tracking. Overall, Sweet Analytics is an indispensable tool for retailers seeking actionable insights to boost their business growth.

OmniTrack Facebook Pixel is an innovative app designed to combat the challenges posed by iOS 14+ on digital marketing tracking. It offers a streamlined solution for advertisers to implement server-side tracking, a method previously reserved for larger brands, enabling them to supply Facebook's algorithm with precise and reliable data. This app simplifies the integration of multiple tracking pixels, including Facebook Pixel (Meta Pixel), TikTok Pixel, and Google Ads, all within a single platform. With OmniTrack, users can easily install multi-pixels in just three minutes, without needing any coding expertise. Its robust tracking capabilities are powered by Facebook Conversions API (FB CAPI), ensuring accurate conversion tracking, even with iOS14+ limitations. Moreover, OmniTrack enhances your advertising strategies by providing features such as UTM tag automation, pixel reporting, Facebook Catalog integration, and multi-audience builder, aiming to boost your return on ad spend (ROAS). With these comprehensive tools, advertisers of all scales can optimize their digital campaigns and maximize their marketing performance effortlessly.

DataDrew Analytics: LTV & CAC is a powerful app designed to maximize your store’s potential by diving into essential metrics such as customer lifetime value (LTV) and customer acquisition cost (CAC). It provides deep insights into which products are most effective at retaining customers and helps identify customer segments like "loyal", "promising", and "need attention" to boost repeat purchases. The app also offers comprehensive cohort analysis to unravel vital 90-day LTV and retention trends, helping you stay ahead of the curve. Its advanced product analytics highlights retention-boosting products, while marketing analytics enable optimization of campaigns on platforms like Facebook, ultimately reducing your CAC. Industry benchmarking is a key feature, allowing you to see how your business stacks up against competitors, thereby unlocking pathways for accelerated growth. Elevate beyond spreadsheets and let DataDrew be your strategic ally in turning data into your ultimate business superpower.