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AdPal Ads Funnel Analytics

Develop by Shopify
Free plan available

Track attention rate and identify marketing channels quality

Utm tracking
Attention score
Channel analysis
Custom parameters

About AdPal Ads Funnel Analytics

Launched Sep 12, 2023

Categories

Built by Shopify

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Introduction Video

Description

Easy-to-use AI Insights integrated with Google Ads. End to end funnel analytics.

AdPal brings a suite of features to elevate your store: Marketing Channel Analysis to identify high and low-performing channels; UTM & Custom Parameter Tracking for precise campaign tracking to optimize your marketing spend. Navigate through your customer's journey with clear, actionable data, ensuring each marketing strategy is not only implemented but also thoroughly analyzed for peak performance.

AdPal brings a suite of features to elevate your store: Marketing Channel Analysis to identify high and low-performing channels; UTM & Custom Parameter Tracking for precise campaign tracking to optimize your marketing spend. Navigate through your customer's journey with clear, actionable data, ensuring each marketing strategy is not only implemented but also thoroughly analyzed for peak performance. more
  • Understand your audience in 10 minutes and optimize your ad targeting
  • Smart assistant with tips to generate and grow sales effectively
  • Track UTM or your own specific custom parameters

Pros

  • Provides Attention Score to gauge active audience engagement
  • Includes detailed Marketing Channel Analysis for identifying high and low-performing channels
  • Offers UTM & Custom Parameter Tracking for precise campaign tracking
  • Facilitates optimization of marketing spend through clear, actionable data
  • Helps in navigating customer's journey with thorough analysis
  • Capability to see which ads lead to sales without complexity
  • Allows tracking both UTM and custom-specific parameters

Cons

  • Limited information on integration with other analytics tools
  • Potential complexity for users unfamiliar with UTM and custom parameter tracking
  • May require a learning curve for effective use

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