Canal for Suppliers is an innovative app designed to empower brands in maximizing their cross-selling potential while preserving authenticity. This app offers a platform where brands can effortlessly discover and manage partnerships, integrating third-party merchandise seamlessly into their offerings. Through its mutual merchandising collective, Canal provides brands a smart strategy for activating their sales potential. Users can explore a vast network to find suitable partners and engage in essential negotiations on shipping, fee splits, and content via in-app messaging. The app also features advanced audience tools that offer valuable insights into audience growth, helping brands fine-tune their strategies. Overall, Canal for Suppliers is an essential tool for brands looking to streamline distribution and enhance partnership efficiency.