Parallel ‑ GenAI Discovery is an innovative app designed to streamline the shopping experience by leveraging cutting-edge generative AI technology. It acts like a personal shopper, offering tailored search results and product recommendations that enhance user engagement and satisfaction. With features such as color grouping, synonym handling, and automated filters, the app simplifies setup and management, making it accessible to businesses of all sizes. Parallel helps increase average order value (AOV) by delivering machine-learning-driven product suggestions, while improving conversion rate optimization (CRO) through hyper-relevant search results. The app also boosts large language model (LLM) visibility with AI-optimized product summary blocks, ensuring your products stand out. Additionally, AI Agent Insights provide valuable information on potential upsell opportunities, allowing retailers to maximize their sales potential. All these robust features are available across all plans, backed by ultra-fast support to ensure seamless user experience.