Supersonic Serverside Tracking is a powerful tool designed to enhance your revenue tracking capabilities by seamlessly integrating with Google Analytics 4 (GA4) and Meta ads for Facebook and Instagram. By connecting your revenue and customer data with its AI-powered server-side solutions, this app efficiently organizes and attributes events from your Shopify store, transforming shopper data into actionable insights. The app automatically pushes these structured events to Meta platforms, helping you refine your ad strategies for improved ROI. Supersonic allows you to leverage complete GA4 data, enabling precise allocation adjustments for optimal marketing outcomes. By providing comprehensive data insights, it ensures that your business decisions are well-informed and aligned with profitability goals, ultimately enhancing your targeted ad strategies and maintaining financial growth.