Prism is a one-stop marketing analytics platform for Founders/CMO that solves the ever growing information gap needed for effective decision making. At Prism, you get to track which channels contribute to revenue realtime, helping you optimize your marketing budgets. In addition, Prism will also help you view the customer journey (channel-wise) and a holistic P&L view for effective decision making

• Multi-touch attribution (event tracking, custom & proprietary models)
• Real-time customer journey (marketing channels)
• P&L view & tracking (customizable cost buckets)
• RoAS tracking (integrates with Meta and Google Ads)