gen.video (formerly Bounty) powers all of your creator marketing efforts. From incentivizing your customers to post UGC videos on TikTok and Instagram to finding new creators with our AI recruitment. Plus you can all send samples and gifts with custom links that will generate store orders. All your assets are saved for future usage, tracked for performance and you can request Spark codes for paid usage PLEASE NOTE: We can currently only support creators signing up from US/Canada phone numbers.

• Activation: Prompt and reward customers for posting on TikTok and Instagram.
• Recruitment: Let us match creators with your brand to buy & try your products.
• Seeding: Automate product gifting & sampling to scale WOM and affiliate programs
• Fuel your ads: Manage TikTok spark codes & usage rights directly in the app.
• Storage: Automatically download, save & organize content in high resolution.

Shoppable video optimizes conversion, improves time on site, and increases average order value (AOV). With Novel, you can easily add shoppable video to any page to increase conversion rate on that page. The design of your video layouts are flexible and customizable, ensuring they match your brand identity - not ours. You can also publish your shoppable videos directly to the Shop App feed as a new sales channel.

• Embed shoppable video on any storefront page (Shopify 1.0 and 2.0 compatible).
• Customize brand elements like layout, color, and typography.
• Connect to TikTok & Instagram, or upload videos directly from your device.
• Measure engagement and performance data with real time analytics.
• Distribute top Shoppable videos directly to the Shopify Shop App feed.