Criterion uses AI to optimise your product data for Google Shopping, Meta, and TikTok. It rewrites titles and descriptions to match how shoppers actually search, scores feed health in real time with actionable fixes, and maps every product to Google's category taxonomy automatically. Custom rules let you fine tune per-channel behaviour without editing source data. Bulk operations cover hundreds of products in minutes, and you can preview every change before it goes live.

• AI title and description rewriting that matches shopper search intent
• Smart category mapping to Google's full product taxonomy
• Real-time feed health scoring with one-click fixes for common issues
• Custom rules per channel for prices, descriptions, and filtering
• Bulk operations: review and apply changes to hundreds of products