Google Analytics shows you WHAT happened. Frictionless shows you WHY. No surveys, no waiting for responses: the diagnosis runs on your store itself and delivers answers from day one. Install the app and get a behavioural diagnosis of your storefront: 14 friction patterns across 7 psychological categories (trust deficit, decision paralysis, friction anxiety and more), each with quoted evidence from your actual pages and a concrete fix.

• Scan your store and see your Frictionless Score in 60 seconds
• Identify the exact moments where customers hesitate and don't buy
• Get specific fixes based on behavioral economics research