Replay UI is an insightful tool designed to help merchants enhance their online store's user experience by recording and analyzing real visitor sessions. By capturing how customers navigate through the store, this app allows merchants to identify navigation issues and pinpoint where users are dropping off, highlighting opportunities to refine the shopping experience. It provides detailed behavioral insights, showing exactly how users browse, click, and scroll through your site, enabling store owners to make data-driven decisions on design and content adjustments. With Replay UI, merchants can improve the usability and performance of their store by tailoring layout and flow based on actual user interactions. The app also offers the ability to distinguish customer behaviors across different devices to ensure a cohesive experience for all users. Through session replays, merchants can visualize customer journeys, allowing them to make precise changes to menus, buttons, and product placement to optimize the shopping experience.