Duilify is an innovative app designed to help merchants optimize their pricing strategies through controlled experimentation. It allows users to create product groups and set custom price variations, enabling real-world testing of different pricing scenarios. With Duilify, merchants can easily modify prices and instantly track sales performance for each variation in real-time, leading to data-driven pricing decisions instead of relying on guesswork. This tool is perfect for identifying optimal price points across multiple items, allowing businesses to maximize sales and profits. By comparing results between different strategies, users can understand the impact of pricing changes and refine their approach for better outcomes. Duilify simplifies the complex task of pricing, making it accessible and efficient for all merchants.