Compare FeedAPIs For Bing Shopping /MS vs Optim Feed ‑ Facebook Catalog

Name: Optim Feed ‑ Facebook Catalog
Brand: OptimCommerce

FeedAPIs For Bing Shopping /MS

Submit optimised product data feed for Microsoft Ads(Bing Ads)

Optim Feed ‑ Facebook Catalog

Generate a Facebook Product Feed from your store's products

FeedAPIs For Bing Shopping /MS

Submit optimised product data feed for Microsoft Ads(Bing Ads)

Optim Feed ‑ Facebook Catalog

Generate a Facebook Product Feed from your store's products

Rating

311 Reviews

7.7

20 Reviews

8.2

Pricing

Install App More info

Features

Smart shopping campaigns
Optimized product feed
Uet tag setup
Bulk edit options
Promotions feed

Xml feed generation
Facebook catalog support
Customizable product titles
Collection-specific filtering
Custom label mapping
Bulk variant support

Screenshots

FeedAPIs For Bing Shopping /MS screenshot

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Optim Feed ‑ Facebook Catalog screenshot

+ 1 more

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Pros

Supports optimized product data feeds for 96 countries
Handles 69 different currencies and 35 languages, providing extensive localization options
Customization options for product title, description, and product type specifically for Microsoft Shopping ads
Microsoft Ads UET Tracking Tag setup enables dynamic remarketing tagging and conversion tracking
Promotions Feed Tool helps in creating and submitting promotions feed for specific or all products
Robust filters and bulk edit options to optimize product data feed
Enables creation and management of smart shopping campaigns for Microsoft Ads

Creates an XML feed using Shopify store product information, which is industry-standard and widely compatible
Supports Facebook Catalogs and plans to add TikTok Catalog support soon, making it versatile for social media marketing
Does not connect to Facebook automatically, eliminating the risk of overwriting an existing feed
Can handle large stores with up to 100,000 variants, generating a feed within minutes, which is efficient
Allows customization of product titles with variant titles, vendor names, and separators for better organization
Offers the ability to filter feeds to include products from a specific collection, providing targeted control
Supports mapping of up to 5 custom labels with product information like inventory level and tags for enhanced detail

Cons

Limited to Microsoft Merchant Center Store, not applicable to other e-commerce platforms
Customization and optimization could be complex for users without technical expertise
No mention of customer support or assistance options for troubleshooting

Lack of automatic Facebook connection might require additional manual steps, potentially being less convenient for some users
Currently only supports Facebook Catalogs; TikTok Catalog support is promised but not yet available, limiting immediate use for TikTok marketing
No specific mention of integration or support for other social media platforms, reducing the app's flexibility

Launched

Apr 18, 2025

Developer

Built by Simprosys InfoMedia

Apps:

Average Rating:

4.7

Reviews:

7,768

Built by OptimCommerce

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Average Rating:

Reviews:

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Compare FeedAPIs For Bing Shopping /MS vs Optim Feed ‑ Facebook Catalog

FeedAPIs For Bing Shopping /MS

Optim Feed ‑ Facebook Catalog

FeedAPIs For Bing Shopping /MS