Compare Z: Facebook Pixel TikTok Pixel vs Meta / Facebook Pixel by Nabu

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Pros

Effortlessly add/manage multiple Facebook pixels with Conversion API support
Bypasses IOS 14 restrictions and ad blockers for accurate and comprehensive data
No code required for integration with Shopify web pixel Facebook
Provides real-time updates and visually presented graphs/funnels of events
Optimizes Facebook advertising campaigns and enhances ROAS using UTM parameters and Ads Campaign insights
Tracks multiple events such as Page view, Product view, Add to cart, Check out, and Purchase
Allows creation of multiple pixels based on the entire store, collections, and products
Excellent and professional customer service

Allows installation of multiple Facebook, Meta, and Instagram Pixels without manual theme changes
Avoids conversion tracking issues with server-side event tracking using the Conversion API
Bypasses iOS 14 restrictions for more accurate conversion tracking
Supports advanced matching on Facebook Pixel or Meta Pixel for better ad targeting
Tracks key Facebook events such as Purchase, Add to Cart, Begin Checkout
Provides detailed analytics for every Facebook pixel and event
Offers unlimited Facebook or Meta Pixels with unlimited conversion tracking
Easy 1-click setup without requiring manual code changes

Cons

Limited user feedback available in the provided reviews
Potential learning curve for users unfamiliar with pixel tracking and UTM parameters

May require understanding of conversion API and server-side tracking concepts for optimal use
Potential dependency on app functionality for accurate tracking, meaning any app issue might affect tracking data
Users with less technical knowledge might need additional support to fully utilize the app's capabilities
Not specified if there are any costs associated with the app or if it's entirely free

Launched

Jan 21, 2024

Feb 26, 2024

Developer

Built by Zotek

Apps:

Average Rating:

Reviews:

176

Built by AdNabu Global, Inc.

Apps:

Average Rating:

4.8

Reviews:

1,715

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Compare Z: Facebook Pixel TikTok Pixel vs Meta / Facebook Pixel by Nabu

Z: Facebook Pixel TikTok Pixel

Meta / Facebook Pixel by Nabu

Z: Facebook Pixel TikTok Pixel

Meta / Facebook Pixel by Nabu

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Rating

Pricing

Pricing

Features

Features

Screenshots

Screenshots

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Pros

Cons

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Launched

Launched

Developer

Developer

Built by Zotek

Built by AdNabu Global, Inc.

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