Compare NestAds Marketing Attribution vs Decile ‑ Customer Analytics

Name: Decile ‑ Customer Analytics
Brand: Decile

NestAds Marketing Attribution

Ads tracking, marketing attribution to allocate budget smartly

Decile ‑ Customer Analytics

Customer Data & Analytics Built by and for Marketers

NestAds Marketing Attribution

Ads tracking, marketing attribution to allocate budget smartly

Decile ‑ Customer Analytics

Customer Data & Analytics Built by and for Marketers

Rating

26 Reviews

7.7

24 Reviews

8.2

Pricing

Install App More info

Features

Cross-channel tracking
Multi-touch attribution
First-party data collection
Ios 14+ bypass
Server-side pixel
Creative performance analysis

Customer segmentation
Product analytics
Customer cohorts
Sequential purchase reports
Demographic traits
Psychographic traits
Predictive ltv
Lifecycle segments
Sync marketing platforms

Screenshots

NestAds Marketing Attribution screenshot

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Pros

Comprehensive view of marketing channels (paid advertising, social media, search engines, etc)
Server-side tracking pixel avoids iOS 14 blockage, ad blockers, and cookies limitations
Different attribution models to identify top-performing touchpoints
Advanced analysis reports to understand ad creative performance
Unify marketing data across channels in an easy-to-use dashboard
One-time setup and dedicated support
Good value for money
Ideal for smaller businesses

Comprehensive use of first-party data combined with hundreds of enrichment attributes
Helps identify high-value customer personas and the products that resonate with them
Improves retention by providing a deeper understanding of the customer lifecycle
Offers various analytics features like customer cohorts, product analytics, and sequential purchase reports
Builds personas based on extensive demographic and psychographic traits
Allows segmentation and comparison to identify high-value customers
Includes predictive models to elevate marketing efforts with predictive LTV and lifecycle segments
Syncs data to key marketing platforms including Klaviyo, Attentive, and Meta
Highly rated for its customer support, particularly the support team members like Roman and Oliver
Easy-to-use and easy-to-integrate, providing valuable insights quickly

Cons

Launched

Nov 23, 2022

Sep 17, 2020

Developer

Built by NestScale

Apps:

Average Rating:

4.4

Reviews:

243

Built by Decile

Apps:

Average Rating:

Reviews:

Make Your Choice

Install App More info

Compare NestAds Marketing Attribution vs Decile ‑ Customer Analytics

NestAds Marketing Attribution

Decile ‑ Customer Analytics

NestAds Marketing Attribution