Compare Nabu for Google Shopping Feed vs Nabu: Google Ads Retargeting

Name: Nabu: Google Ads Retargeting
Brand: AdNabu Global, Inc.

Nabu for Google Shopping Feed

AI Product Feed to increase sales from Google, Facebook, etc.

Nabu: Google Ads Retargeting

One-click implementation of the Google Retargeting pixel.

Nabu for Google Shopping Feed

AI Product Feed to increase sales from Google, Facebook, etc.

Nabu: Google Ads Retargeting

One-click implementation of the Google Retargeting pixel.

Overview

What is Nabu for Google Shopping Feed?

Nabu for Google Shopping Feed is a Shopify app that simplifies feed creation and optimization for Google Shopping, ensuring products meet Google's requirements.

Key Strengths:

User-friendly interface with one-click feed generation
Real-time sync for inventory and pricing updates
Built-in error detection and troubleshooting

What is Nabu: Google Ads Retargeting?

Nabu is a Shopify app focused on Google Ads retargeting, offering automated audience segmentation and campaign optimization. It simplifies ad management while maximizing ROI for Shopify stores.

Key Strengths:

Automated audience segmentation for retargeting
AI-driven campaign optimization
Easy setup with no coding required

Rating

472 Reviews

8.9

106 Reviews

9.1

Pricing

Install App More info

Features

Multi-platform support
Product review integration
Instant shopify sync
Error-free product feeds
Ai feed optimization
Product title customization
Audit product performance
Custom feed rules
Headless store compatibility

No coding required
1-click installation
Easy integration
Dynamic ads
Automatic retargeting
Product info sync

Screenshots

Nabu for Google Shopping Feed screenshot

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Pros

AI product data feed optimization powered by ChatGPT helps save considerable time
Supports integration with multiple platforms: Google, Facebook, Instagram, Microsoft Bing, TikTok, Twitter, Pinterest, and Snapchat
Product Review app integration for Judgeme, Smileio, Okendo, Yotpo, etc
Blocklists feature to opt-out based on collections/product types
Shopify flow integration and instant sync with Shopify
Supports multiple languages and currencies including Shopify markets support
User-friendly interface making it simple for non-tech-savvy users
Excellent customer support praised by multiple users
Customization with feed rules and Metafields support for Google Merchant Center
AI-powered keyword suggestions from Google Ads to improve Google Feed performance
Headless store support

One-click installation simplifies the setup process
Automatically updates Google Ads retargeting code
Eliminates the need for manual coding and editing theme files
Runs dynamic ads on the Google Display Network based on user behavior
Pulls product images, prices, and other information from Google Merchant Center
Automatically creates retargeting audiences in Google Ads
No technical background required

Cons

Some bugs and stability issues reported by users
High monthly subscription fee ($79) which may not be competitive
Complaints about slow processing speed, especially for larger stores with many products
Discrepancy between advertised features and actual functionality, as noted by some users

Dependence on the app for updates means less control over the code
Users must trust the app to accurately sync with Google Merchant Center
Limited customization options might be a concern for advanced users
Potential issues if the app fails to keep up with frequent Google Ads updates

Launched

Mar 25, 2020

Oct 24, 2017

Developer

Built by Shopify

Apps:

14183

Average Rating:

2.2

Reviews:

522,054

Built by AdNabu Global, Inc.

Apps:

Average Rating:

4.9

Reviews:

182

Make Your Choice

Install App More info View alternatives

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Compare Nabu for Google Shopping Feed vs Nabu: Google Ads Retargeting

Nabu for Google Shopping Feed

Nabu: Google Ads Retargeting

Nabu for Google Shopping Feed