Google vs Bing: Best MultiFeed Shopping App for Shopify

Name: Bing Shopping
Brand: Shopping Cart Apps

If you're running a Shopify store and looking to enhance your visibility on online marketplaces, you might be considering which shopping feed app is best suited to your needs—Multifeed for Google Shopping or Bing Shopping. In this comprehensive comparison, we'll delve into the features, ease of use, integration capabilities, and pricing structures of both Multifeed Google Shopping Feed and Bing Shopping Shopify apps. Whether you're aiming to boost your product discoverability or streamline your catalog management, this guide will help you make an informed decision to optimize your e-commerce strategy.

Multifeed Google Shopping Feed

Multi currency/language feeds for Google, Facebook, Bing &more

Bing Shopping

Sell Your Products on the Microsoft Ads Network including Bing

Multifeed Google Shopping Feed

Multi currency/language feeds for Google, Facebook, Bing &more

Bing Shopping

Sell Your Products on the Microsoft Ads Network including Bing

Rating

980 Reviews

9.4

84 Reviews

1.9

Pricing

Install App More info

Features

Supports multiple platforms
Customizable product feeds
Gtin syncing
Supports shopify markets
Attribute fine-tuning
Multi-currency/language feeds
Localized feed customization
Integrates with translator apps

Instant feed generation
Automatic product update
Includes variations

Screenshots

Multifeed Google Shopping Feed screenshot

+ 4 more

+ 1 more

Your request is being processed and will be delivered shortly. If you do not receive an email from Taranker within the next 5 minutes, please check your spam folder and mark it as "Not Spam" to ensure future emails reach your inbox.

Pros

Highly configurable feeds for multiple platforms including Google, Facebook, Instagram, Bing, Pinterest, Bol, and Klaviyo.
Supports local inventory feeds, supplemental feeds, multiple languages, product reviews, and more.
Compatible with headless stores, Shopify Markets, Shopify Product Reviews, and various translator apps.
Supports password-protected XML, CSV, TSV feed URLs, and Google Shopping Content API.
Localized feeds in multiple currencies, languages, and domains.
Offers GTIN syncing.
Positive user feedback on ease of setup and overall utility.
Outstanding customer support, especially noted for quick and effective problem resolution.
Ability to create complex feed rules and custom expressions for attributes and filters.
Highly recommended for businesses serious about advertising on Google Shopping.

Tailored feed URL optimized for Microsoft Ads Shopping Campaigns
Instant feed generation on install without requiring product attribute mapping
Automatic product updates, eliminating the need for manual feed management
Includes product variations for relevant, low-cost traffic
Bespoke guide for Shopify users new to Bing Ads
Helps elevate e-commerce performance and outpace the competition

Cons

Some users found the app not easy to use initially.
One user reported slow email response and too much back-and-forth communication for resolving issues.
A user mentioned that recommendations from the support team were sometimes non-definitive.
Not all issues were resolved efficiently for some users, leading to lost sales.

Limited to users who are part of the Microsoft Ads network
May have a learning curve for users new to e-commerce advertising and Bing Ads
Dependency on accurate and comprehensive product data for best performance

Launched

Apr 19, 2025

Developer

Built by WoolyTech

Apps:

Average Rating:

Reviews:

980

Built by Shopping Cart Apps

Apps:

Average Rating:

3.6

Reviews:

Make Your Choice

Install App More info View alternatives

Related blog

10 Best Shopify Product Feed Apps in 2025

Google vs Bing: Best MultiFeed Shopping App for Shopify

Multifeed Google Shopping Feed

Bing Shopping

Multifeed Google Shopping Feed