Avada vs ActiveCampaign: Best Email Marketing for Shopify

Compare Avada vs ActiveCampaign for Shopify: features, benefits, and ease of use. Decide on the best email marketing tool for your business!

Are you exploring options for email marketing solutions on your Shopify store and trying to decide between Avada Email Marketing and ActiveCampaign Email Marketing? In this comprehensive comparison, we delve into the features, pricing, integrations, and more of Avada and ActiveCampaign, tailored specifically for Shopify merchants. Whether you're aiming to boost customer engagement or drive conversions, this guide will equip you with the insights needed to choose the optimal email marketing app to elevate your online business strategy.

View Less

Avada Email Marketing

Increase sales with email automation marketing campaign & SMS

ActiveCampaign Email Marketing

Grow your business with email marketing, automation, and CRM

Avada Email Marketing

Increase sales with email automation marketing campaign & SMS

ActiveCampaign Email Marketing

Grow your business with email marketing, automation, and CRM

Rating

1,957 Reviews

392 Reviews

1.9

Pricing

Install App More info

Features

Segmentation tools
Sms marketing
Personalization options
Email automation
Sales popups
Advanced reporting
Campaign monitoring
Newsletter campaigns
Omnichannel messaging
Marketing templates

Marketing automation
Shopify integration
Lead generation
Sms marketing
Product reviews
Abandoned cart
Email nurturing
Cross-sell automations
Email designer

Screenshots

+ 5 more

ActiveCampaign Email Marketing screenshot

+ 1 more

Your request is being processed and will be delivered shortly. If you do not receive an email from Taranker within the next 5 minutes, please check your spam folder and mark it as "Not Spam" to ensure future emails reach your inbox.

Pros

Comprehensive features including email marketing, SMS, push notifications, and WhatsApp
Enhanced customer engagement through automation workflows and pop-up forms
Diverse campaign types and advanced personalization options
Positive user feedback on ease of use and value for money
High customer satisfaction with consistent praise for support team
Wide variety of email templates and efficient tools for managing campaigns
Excellent customer service with rapid resolutions

Comprehensive marketing automation tools to drive revenue with welcome emails, abandoned cart winback emails, post-purchase product review requests, and more
Integration with Shopify for seamless connection with the entire product catalog
User-friendly email designer for creating professional, personalized emails based on shopping behaviors and interests
Capability to automatically trigger abandoned cart email automations, increasing checkout rates
Effective in converting one-time buyers into repeat customers using up and cross-sell automations
Ability to send personalized SMS discounts based on past purchase behavior

Cons

Issues reported with the promise of 'unlimited contacts and emails' being misleading
Occasional technical difficulties requiring frequent support intervention
Loss of subscribers when sending out campaigns as reported by some users
Certain advanced features are locked behind a paywall, leading to upsell attempts

Some users may find the initial setup and learning curve challenging without prior experience in marketing automation
The pricing structure might be steep for small businesses or start-ups
Occasional reports of system bugs and reliability issues
Limited customization options for advanced users wanting more flexibility in email design

Launched

Mar 29, 2025

Developer

Built by Avada

Apps:

Average Rating:

4.9

Reviews:

5,877

Built by ActiveCampaign

Apps:

Average Rating:

4.3

Reviews:

392

Make Your Choice

Install App More info View alternatives

Avada vs ActiveCampaign: Best Email Marketing for Shopify

Avada Email Marketing

ActiveCampaign Email Marketing

Avada Email Marketing