Meta's ad algorithm is starving. Since iOS 14, browser ad-blockers block up to 40% of your Shopify purchase data. When your Facebook Pixel fails to fire, Meta thinks your ads aren't working. Your CPA skyrockets and your ROAS plummets. You aren't losing customers; you're losing tracking. PixelTrue bypasses the browser entirely, sending 100% of your purchase events directly from Shopify's servers to Meta's CAPI to instantly restore your ad targeting.

• Server-side tracking bypasses iOS 14 ad blockers to fix broken Facebook Pixels.
• Securely hashes customer data to send complete Event Match Quality signals.
• Deduplicates events alongside your browser pixel to ensure perfect attribution.