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Customer reviews: ActiveCampaign

Reviews (25)

Overall rating
3.2

What Merchants Think

Merchants have mixed feelings about ActiveCampaign, particularly focusing on its integration capabilities with BigCommerce. While many appreciate its email marketing and CRM functionalities, the platform struggles with seamless e-commerce integration, leading to a divided opinion among users.

Key Strengths

  • Strong email marketing and automation features
  • Comprehensive customer relations management tools
  • Affordable pricing compared to competitors
  • Reliable API integration with extensive functionalities

Common Concerns

  • Issues with BigCommerce integration, particularly with order status accuracy
  • Lacks support for transactional emails
  • Outdated and cumbersome email editor
  • Difficult installation and setup process
  • Poor customer support and communication

Final Thoughts

ActiveCampaign is a robust platform for email marketing and CRM, offering a range of valuable tools at a competitive price. However, its problematic integration with BigCommerce affects usability for e-commerce businesses, and the company must address these concerns to improve user satisfaction and experience effectively.

dio...com

Sep 22, 2020  on Bigcommerce

Good Integration of ActiveCampaign with BigCommerce and an even Better Customer Relations Management System - I would say that I started using Bigcommerce and ActiveCampaign back in 2017. The Integration works pretty well, it is capturing just about all the orders that our customers make on our online store, and transferring the information into Activecampaign. This has allowed us to followup with our customers automatically. It has been amazing for our business. Its not perfect, but it gets the job done probably 92-96% of the time, which is not bad. Thats why I would give it 4.5 stars stars on the basis of the Integration.As far as Activecampaign itself I would give it a full 5 stars. I am able to do so much when it comes to the email marketing automations, as well as the Customer Relations Management features. I am using it for all of my businesses, and it is at an excellent affordable price. Trust me, I've looked, and you won't find a CRM that does as much as ActiveCampaign does, at such an excellent price. Big props. And they are constantly improving. For example, I just started using a new Twilio integration in my automations to send texts to my customers as well. I've been to Activecampaigns "Study Hall" tours and I have met with their support staff when they come to my city. Really cool people. I can go on and on about the great experience I've had with active campaign!Update: I would like to update this review to say that ActiveCampaign Big Commerce integration is continuing to improve and even more of the purchases made in Bigcommerce are integrating into Active Campaign! The companies strives to continue elevating user experience, and I would like to acknowledge that.

ski...com

Feb 20, 2020  on Bigcommerce

Excellent Program - Highly Recommended - Active Campaign was recommended to us by my marketing director. It works perfectly for all of our needs 98% of the time. We have only run into a few snags here and there when a part of a system stops functioning. The ONLY complaint that I have is we aren't notified if something "breaks" in one of our automations. Everything else works just super. My marketing guy uses all the bells and whistles... while it is easy enough for me to do my weekly emails. Love it! I came from Hubspot (ridiculously expensive and difficult) and would never go back.

pro...com

Feb 15, 2020  on Bigcommerce

It's the Caviar of Email Marketing but without the Ridiculous Pricetag! - I used to use one of those cheap, generic third-party email systems...you know, the ones with the cute animals, or cartoon girl graphics? I found myself messaging and emailing their Support people ALL the time, and the answers I would get to what I thought were basic questions, always seemed to be either: "nope, we don't have that functionality", or, "there is no interface for you to look at that for yourself, you'll have to contact us again when you want to check on that". What??? Ain't nobody got time for that! ActiveCampaign not only allows me LOADS more function and access, they go way over the top with their education and support. I'm by no means a pro at it yet, but I am learning how to automate things for my business that weren't at all possible from those other plain Jane third-party emailers.

con...com

Feb 11, 2020  on Bigcommerce

Absolutely incredible! - An excellent company and app. I have had nothing but positive interactions with AC! They are incredibly helpful and the software is top notch and has been amazing for our business. They offer campaigns, linking to facebook audiences, automations, deals and so much more. The personal touch they provide is unparalleled. Don't hesitate to try this company. Highly recommended.

Dur...com

Jun 12, 2014  on Bigcommerce

Easy -

Fast, Simple & Easy to use!

inf...com

Mar 01, 2014  on Bigcommerce

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