ActiveCampaign is a comprehensive customer experience automation (CXA) platform designed for businesses of all sizes to enhance customer engagement across multiple channels. It serves over 180,000 businesses in more than 170 countries, providing access to hundreds of pre-built automations that seamlessly integrate email marketing, CRM, and machine learning. This integration fosters powerful segmentation and personalization strategies across social media, email, messaging, chat, and text. By eliminating the traditional silos between email marketing and CRM tools, ActiveCampaign enables businesses to automate authentic and personalized customer experiences. With over 870 integrations, including BigCommerce, Square, and Salesforce, the platform offers versatile functionality to meet diverse business needs. As a result, companies can improve customer interactions and streamline their marketing efforts for increased efficiency and effectiveness.