Google Merchant Solutions is designed to showcase your products to millions of shoppers via popular Google platforms such as Google Search and Google Shopping. By connecting your existing Google Merchant account or creating a new one, you can seamlessly sync and manage your inventory through your Wix store, ensuring consistent product availability and information across all platforms. The app allows for the creation of free product listings, enhancing your product's visibility to potential buyers. When customers click on your product listings, they are redirected to your Wix store for a smooth and secure checkout process. To further target and expand your reach, you can set up Performance Max Campaigns through Google Ads on Wix, tailoring your marketing strategies and budget to effectively convert online interest into tangible sales. This integration with Google not only optimizes product exposure but also drives meaningful traffic to your online store.