"Optimize fan engagement through data-driven insights for artists."
Rivet aims to revolutionize customer relationship management for our artists by utilizing BigCommerce order data to track fan purchases. This data, when combined with social media interactions and event attendance, will allow us to construct a comprehensive and multi-faceted profile of fan engagement. With these insights, Rivet will empower artists to segment their audience and identify highly engaged fans for targeted outreach. Furthermore, by analyzing fan data in conjunction with artists' release schedules, Rivet will provide A.I.-based recommendations for new merchandise, promotional strategies, and personalized discounts. These data-driven suggestions are designed to amplify engagement and drive increased traffic to the artists' BigCommerce storefronts, ultimately fostering a more dynamic and profitable connection between artists and their fans.
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