Salesforce is a cloud-based customer relationship management application that allows you to run effective marketing campaigns based on insights and the information you have about your customers. You can also use it to attract new leads and turn them into customers. Keep all your customers’ contacts and communications in one place, so you can give personalized advice to your customers and build longer-term relationships.

How to connect Salesforce

Salesforce can be connected to Ecwid by Lightspeed through Zapier — an online tool that helps connect different apps and services. The integration is created with the help of integration tasks — Zaps — where you choose which action should happen in one service when a trigger event occurs in the other one. For example, you can set up a Zap that will create a new contact in Salesforce when a new order is placed in Ecwid by Lightspeed.

Detailed instructions on connecting Salesforce CRM