Sender vs MailerLite Classic: Best Email & SMS Marketing

Name: MailerLite Classic
Brand: MailerLite

Sender Email Marketing & SMS

Easy and affordable email marketing, automations and popups

Sender Email Marketing & SMS

Easy and affordable email marketing, automations and popups

MailerLite Classic

Powerful popups & personalized emails.

Overview

What is Sender Email Marketing & SMS?

Sender is an all-in-one email and SMS marketing platform designed for eCommerce businesses. It offers automation, segmentation, and analytics to help businesses engage customers effectively.

Key Strengths:

Robust automation workflows for email and SMS
Advanced segmentation and personalization
Seamless eCommerce integrations (Shopify, WooCommerce, etc.)

What is MailerLite Classic?

MailerLite Classic is a user-friendly email marketing tool with drag-and-drop editors, automation, and landing page builders. It’s ideal for small businesses and creators.

Key Strengths:

Intuitive drag-and-drop email builder
Affordable pricing for small businesses
Built-in landing page and pop-up tools

Rating

23 Reviews

9.1

85 Reviews

5.3

Pricing

Install App More info

Features

Abandoned cart recovery
Exit intent popups
Automated workflows
Drag-and-drop builder
Welcome emails
Sms notifications
Drip campaigns
Personalization
Email segmentation
Promotional sms
Mobile-friendly templates
Newsletter sign-up forms

Customer segmentation
Revenue tracking
Shopify synchronization
Product import
Landing pages
Abandoned cart emails
Targeted campaigns
Automated messages
Newsletter design
Pop-up creation
Automated e-commerce
Custom html editor
Unsubscribe page builder
Dedicated ip addresses

Screenshots

+ 1 more

+ 2 more

Your request is being processed and will be delivered shortly. If you do not receive an email from Taranker within the next 5 minutes, please check your spam folder and mark it as "Not Spam" to ensure future emails reach your inbox.

Pros

Easy and affordable email marketing, automations, and popups
Super simple drag-and-drop email builder
Mobile-friendly email templates for effective campaigns
High-converting layouts for newsletter sign-up forms and exit-intent popups
Email segmentation for targeted messaging
Automation for various emails, including welcome and abandoned cart recovery
Capability to send promotional SMS and newsletters with ease
Drip campaigns triggered by time or activity
Segmentation and personalization for more effective communication
Signup forms and exit-intent popups for collecting leads

Allows design of beautiful newsletters and eye-catching pop-ups
Capability to deliver targeted campaigns using segmentation
Automated e-commerce campaigns for promoting new products and recovering lost sales
Ability to tailor the experience based on needed features such as custom HTML editor and dedicated IP addresses
Seamless integration with Shopify for syncing customer data and importing products
Automated messaging including abandoned cart emails
Revenue tracking to measure email performance on sales
Tools for growing subscriber list with custom pop-ups and engaging landing pages

Cons

Potential for limited customization beyond provided templates
Learning curve for optimizing advanced features such as segmentation and automation
Possible issues with email delivery rates (common in email marketing services)
May require ongoing updates and improvements to keep up with industry standards
Scalability concerns for very large email lists or advanced workflows

Potential complexity in setting up and managing automated campaigns
May require time to learn and utilize all advanced features effectively
Potential cost associated with accessing premium features-customizable plans may be confusing
Limited to users who utilize Shopify for their online store
Performance and email deliverability may depend on external factors like email server quality

Launched

Aug 17, 2022

Feb 13, 2017

Developer

Built by Sender.net

Apps:

Average Rating:

4.5

Reviews:

Built by MailerLite

Apps:

Average Rating:

2.8

Reviews:

122

Make Your Choice

Install App More info

Install App More info View alternatives

Frequently Asked Questions (FAQ)

Which is better for eCommerce: Sender or MailerLite Classic?

Sender is better suited for eCommerce due to its advanced automation, SMS marketing, and deep integrations with platforms like Shopify.
Does MailerLite Classic support SMS marketing?

No, MailerLite Classic focuses solely on email marketing, while Sender includes both email and SMS capabilities.
Which platform is more affordable?

MailerLite Classic has lower entry-level pricing, but Sender offers more advanced features for growing eCommerce businesses.
Can I use automation in both platforms?

Yes, both Sender and MailerLite Classic offer automation, but Sender provides more advanced workflows tailored for eCommerce.
Do these tools integrate with Shopify?

Sender has native Shopify integration, while MailerLite Classic requires third-party apps or manual setup for Shopify sync.

Sender vs MailerLite Classic: Best Email & SMS Marketing

Sender Email Marketing & SMS

MailerLite Classic

Sender Email Marketing & SMS