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Tracking and Attribution by RedTrack

Develop by redtrack.io
Free App

Optimize ad campaigns and track conversions with RedTrack's advanced attribution tools.

Real-time analytics
Ad campaign optimization
Advanced attribution tools
Data enrichment apis
Automated campaign rules
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About Tracking and Attribution by RedTrack

Launched Oct 26, 2022

Categories

Digital Marketing & Advertising Marketing

Built by redtrack.io

Support Portal Tutorial
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Introduction Video

Description

Feed data into RedTrack.io account for reliable, real time analytics and automation to scale customer.

RedTrack helps e-com store acquire customers though paid ads (FaceBook, Google etc.) or affiliates/partners. RedTrack provides a script for independent data collection, API integrations for data enrichment, and automation of campaigns based on Rules. BigCommerce plugin ensures that conversion data is send to RedTrack.io account timely and in full. It allows for real-time results attribution to paid campaigns up to keyword / ad level. RedTrack.io uses conversion API to send conversion data to ad networks, helping their AI learn and optimize ads toward finding more customers.

Pros

  • Optimizes ad campaigns with advanced attribution tools.
  • Tracks conversions effectively from various ad platforms like Facebook and Google.
  • Allows real-time results attribution down to keyword/ad level.
  • Enables independent data collection via script, enhancing privacy and control.
  • Supports data enrichment through API integrations.
  • Automates campaign adjustments based on predefined rules.
  • BigCommerce plugin ensures timely and complete conversion data transfer.
  • Utilizes conversion API to feed data back to ad networks, aiding in more effective ad targeting.

Cons

  • May require a learning curve for users unfamiliar with advanced attribution tools.
  • Possibility of integration challenges with specific e-commerce platforms.
  • Users might experience complexity in setting up and configuring API integrations.
  • Potential dependency on accurate data inputs for reliable performance.

Key Features

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