Tracking and Attribution by RedTrack is a powerful tool designed to enhance e-commerce customer acquisition through effective paid advertising channels like Facebook, Google, and affiliate partnerships. The app provides an independent data collection script and robust API integrations, enabling businesses to enrich their data seamlessly. Automation of ad campaigns based on custom rules further enhances efficiency and effectiveness. The integration with BigCommerce ensures that conversion data is reliably sent to your RedTrack.io account, offering comprehensive tracking at granular levels, down to specific keywords or individual ads. By leveraging a conversion API, RedTrack.io facilitates the transmission of conversion data back to ad networks, thus optimizing their AI algorithms for improved ad targeting and customer acquisition. This all-in-one solution empowers e-commerce businesses to maximize return on ad spend and achieve precise attribution of campaign results in real-time.