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Pixlee TurnTo

Develop by pixlee.com
Free App

"Integrate UGC, influencer marketing, and reviews effortlessly to boost commerce."

Influencer marketing
Conversion optimization
Review management
Ugc integration
Community q&a
Influencer discovery
Content curation
Commerce connection

About Pixlee TurnTo

Launched Mar 09, 2017

Categories

Zotabox Promotion & Conversion 20+ Tools logo
(63 Reviews)
  • Sponsored

Enhance eCommerce with 20+ tools for promotions and conversions....

Description

Celebrate customer stories and bring shoppable user-generated content into the eCommerce experience.

In early 2021, Pixlee merged with Ratings & Review company TurnTo, to become a combined entity dedicated to building customer-powered commerce. Paving the way for customer-powered commerce, Pixlee TurnTo now allows marketers and ecommerce executives to integrate UGC and Influencer Marketing with text-based customer content like Ratings & Reviews, Checkout Comments, and Community Q&A — without any additional technical resources required. This combination puts the customer at the center of marketing, and creates content proven to boost revenue, brand affinity, and engagement.

With Pixlee TurnTo's easy-to-use platform you can find, curate, publish, and optimize content from your community of customers, influencers, and employees. Our seamless connection to Bigcommerce enables you to tie content directly to commerce in order to facilitate product discovery, increase conversion, and increase customer loyalty.

Influencer Marketing: Our influencer marketing solution, Pixlee for Creators, allows brands to turn existing customers into powerful advocates, discover new influencers, and grow ambassador communities with signup opportunities across each channel. Our in-platform tools are optimized for easy management of influencer relationships and content as well as performance tracking features to understand ROI on both campaign and influencer levels showcasing the metrics that matter most to your brand.

Pros

  • Integrates UGC, influencer marketing, and reviews seamlessly, enhancing marketing strategies effortlessly.
  • No additional technical resources needed, making it easy to implement and manage for marketers and ecommerce executives.
  • Empowers customer-powered commerce, focusing on customer content proven to increase revenue, brand affinity, and engagement.
  • Find, curate, publish, and optimize content from various sources such as customers, influencers, and employees with ease.
  • Seamless connection to Bigcommerce facilitates product discovery and helps increase conversion and customer loyalty.
  • In-platform tools for influencer marketing optimize management and performance tracking, providing meaningful ROI insights.

Cons

  • Potential dependency on the platform to manage various marketing functions, which could be a risk if any issues arise.
  • May require an adjustment period for teams unfamiliar with integrated UGC and influencer marketing strategies.
  • Limited feedback on long-term effectiveness and performance outside of the available reviews and descriptions.

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