ShipStation is a powerful web-based shipping solution designed to streamline the order fulfillment process for ecommerce retailers across various sales channels. The platform simplifies the shipping workflow by allowing users to compile orders, automate shipping tasks, and effortlessly print shipping labels. By offering access to over 160 integrations with popular marketplaces like Amazon, eBay, and Etsy, as well as major carriers such as USPS, UPS, and FedEx, ShipStation ensures seamless connectivity and delivery flexibility. Users can benefit from discounted carrier rates and compare them within a single interface, optimizing their shipping costs. Additionally, the app enhances brand identity through customized labels, packing slips, tracking information, and customer emails. ShipStation's Delivery Options feature further empowers merchants by letting them tailor checkout experiences with real-time shipping rates, flat rate options, or free shipping offerings. With its robust automation rules and user-friendly design, ShipStation is an essential tool for efficient and effective ecommerce shipping solutions.