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Bloomreach Engagement

Develop by Elite

"Boost revenue via omnichannel marketing with Bloomreach Engagement's intuitive platform."

Marketing automation
Triggered campaigns
Customer data platform
Omnichannel campaigns
Ai-driven insights
Web personalization
Email service provider
Behavioral nudges

Introduction Video

Description

The Leader in Commerce Experience: Customer Data Platform + Email + Marketing Automation

Bloomreach Engagement combines the powers of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization so you can create marketing campaigns across all channels that drive revenue.

Built for marketers to be easy to use and help them generate the results that would be impossible, or extremely time consuming with any other tool.

Become the marketer you always knew you could be with the power of Bloomreach Engagement.

Integration's Goals:

Bloomreach Engagement integration's primary goal is to enable faster integration with your BigCommerce store. It enables a few key integrations immediately with possible changes needed depending on your level of customization. And most importantly, enables you to spend resources on developing more advanced value-generating use cases.

Integration enables:

With these integrations you can immediately start deploying automations, triggered campaigns, and web personalization that will help you grow the revenue of your store. Examples include omnichannel abandoned cart campaigns, 1:1 personalized email campaigns, and behavioral nudges that drive up conversion rates.

Installation:

Pros

  • Combines multiple tools like customer data platform, email service provider, AI, and marketing automation into one platform.
  • Facilitates omnichannel marketing, allowing for cohesive campaigns across multiple channels.
  • Includes web personalization capabilities, enhancing user experience and engagement.
  • Easy to use for marketers, reducing the time and effort needed to create effective campaigns.
  • Supports faster integration with BigCommerce stores, allowing businesses to quickly implement advanced marketing strategies.
  • Offers automations and triggered campaigns that can boost revenue with features like abandoned cart campaigns and personalized emails.
  • AI-powered analytics can offer deep insights into customer behavior and campaign performance.

Cons

  • Might require customization for specific business needs, which could be resource-intensive.
  • The complexity of features might have a learning curve for those not familiar with omnichannel marketing tools.
  • Potential integration issues if not correctly set up with existing BigCommerce customizations.
  • Could be seen as overwhelming or overly complex for small businesses with limited marketing resources.

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