Client-side and server-side attribution for Google Analytics, Google Ads, and Facebook Conversion API.

Updates!

As of July 27, 2023, Fueled now integrates with Atomic Widgets! Track the impact of your product promos on your product pages and "add to cart" events directly in Google Analytics!

Attribution Tracking Is Hard. We Make It Easy.

Setting up Google Analytics (GA4), Google Ads Enhanced Conversion Tracking, and Facebook Pixel/Conversion API can be confusing. Fueled provides robust, reliable attribution across these platforms — with a dedicated support team you can trust.

Get Started with Server-Side Event Tracking Today

With ad blockers becoming more prevalent, it is critical that brands start tracking purchases GA4 via server-side technologies. Server-side event tracking can be complex and expensive with other apps. But not Fueled. Within 10 minutes of installing our app, you can be tracking your most important events server-side — without writing any code.

Fueled's attribution suite also sends point-of-sale and recurring order events to Google Analytics and Facebook Conversion API. Track all of your BigCommerce orders in GA4 and Facebook, regardless of the sales channel.

Why Trust Your Google Analytics Integrations with Fueled?

We understand how confusing it can be to reconcile attribute metrics between platforms. We know how critical it is for merchants to measure performance and build campaigns around data they can trust.

Fueled's attribution suite is fully transparent. Fueled's server-side event tracking is highly reliable. And our client-side event tracking can be customized to meet your specific Google Analytics, Google Ads, and Facebook tracking requirements.

Does Fueled Provide Support?

Yes! Fueled knows the transition from Universal Analytics to GA4 can be challenging for eCommerce brands — and we want to give back to this community.

Make Better Decisions with Accurate Data

Fueled's advanced attribution suite combines client-side event tracking with server-side event tracking for the most reliable attribution model possible. We track a dozen different customer event types so that you can drill down on your data in GA4 and Facebook and build precise reports.