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  3. Compare CAPI: Facebook Pixel Meta API vs O: Meta Pixels Facebook Pixels
CAPI: Facebook Pixel Meta API logo

CAPI: Facebook Pixel Meta API

Facebook / Instagram (Meta) Pixel with CAPI & First Party Data

O: Meta Pixels Facebook Pixels logo

O: Meta Pixels Facebook Pixels

Setup Meta Pixel, Multi Pixel, Conversion API & UTM tracking

CAPI: Facebook Pixel Meta API logo

CAPI: Facebook Pixel Meta API

Facebook / Instagram (Meta) Pixel with CAPI & First Party Data

O: Meta Pixels Facebook Pixels logo

O: Meta Pixels Facebook Pixels

Setup Meta Pixel, Multi Pixel, Conversion API & UTM tracking

Rating

Rating

84 Reviews
5.4
149 Reviews
9.1

Pricing

Pricing

  • $27-$87 / Month
  • Free Plan Available
Try for Free More info
  • $14.99-$24.99 / Month
  • Free Plan Available
  • 7 Days Free Trial
Try for Free More info

Features

Features

  • Server-side tracking
  • One-click integration
  • Ad campaign optimization
  • User-friendly dashboard
  • Roi improvement
  • Server-side tracking
  • Conversion api integration
  • Real-time data
  • Accurate event tracking
  • Multiple pixel management
  • Avoid spam events
  • Utm attribution reports
  • Bypass ad blockers

Screenshots

Screenshots

CAPI: Facebook Pixel Meta API screenshot CAPI: Facebook Pixel Meta API screenshot CAPI: Facebook Pixel Meta API screenshot CAPI: Facebook Pixel Meta API screenshot
+ 1 more
CAPI: Facebook Pixel Meta API screenshot
O: Meta Pixels Facebook Pixels screenshot O: Meta Pixels Facebook Pixels screenshot O: Meta Pixels Facebook Pixels screenshot O: Meta Pixels Facebook Pixels screenshot
+ 1 more
O: Meta Pixels Facebook Pixels screenshot

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Pros

Pros

  • Empowers e-commerce merchants to enhance advertising efforts
  • Facilitates tracking of visitors' interactions on the store
  • Provides invaluable data for optimizing ad strategies
  • Includes Conversion API to overcome browser-based tracking limitations
  • Offers a more reliable and secure way to send web events directly to Facebook
  • One-click addition of Facebook Pixel to the store
  • Server-side event tracking fixes browser tracking limitations
  • Precise tracking data enables conversion optimization
  • Helps optimize ad spend by targeting the right customers
  • User-friendly dashboard for easy setup and management
  • Helps avoid fake purchase events (spam events)
  • Facebook Pixel Conversion API and Tiktok Pixels Events API for server-side event tracking
  • Bypasses ad blockers and iOS 14+ update for accurate data collection
  • Connects advertiser’s marketing data with Meta systems to optimize ad targeting and measure results
  • Flexibility to add multiple tracking pixels (Facebook, Tiktok)
  • Ability to manage multiple Facebook pixels for niche targeting and backup purposes
  • Access to real-time UTM attribution reports and precise tracking data

Cons

Cons

Categories

Categories

Launched

Launched

Jun 21, 2022
Jun 28, 2021

Developer

Developer

Built by AdTrace

Apps:

5

Average Rating:

3.6

Reviews:

186

Built by ORICHI

Apps:

5

Average Rating:

4.9

Reviews:

726

Make Your Choice

Make Your Choice

Try for Free More info View alternatives
Try for Free More info View alternatives
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