AI-Enhanced product Q&A generates and auto-optimizes helpful content for product pages which boosts conversion rates and SEO positions.

Answerbase's AI-enhanced Product Q&A automatically answers product questions with product details, information, and available Q&A while also optimizing your product and category pages with "People-first Helpful Content" used in Google's automated ranking systems to better ensure people see original, helpful content created for people in search results. Answerbase feeds merchants with questions customers ask about their products on Google, competitor sites, and their own site and then uses AI to auto-optimize that Q&A content with how people searching for it in volume, lifting short-tail and long-tail SEO simultaneously.

What is Answerbase?

Answerbase powers product questions and answers for your site, engaging your customer community to create measurable value for your store.

Answerbase's integration with Google feeds you with the questions being asked about your products on Google search. Our content creation recommendations also show you the product questions that have been addressed on your competitor's sites, to ensure you're providing all of the product information that your target market is looking for.

Answerbase will answer questions automatically when available, presenting answers if it can find the information within your product details and specifications, or through previously asked questions. Up to 80% of product questions are answered automatically, ensuring your customers get quick answers and convert to a sale.

Product Q&A engagement helps with SEO and drives new search traffic to your site through Google as people are asking similar product questions through search. New customers acquired through Answerbase-generated Q&A content have an average lifetime value up to 2x more higher than normal visitors from Google.

How does it work?

What are the main benefits?

Conversion rate optimization CRO

Answerbase auto-suggests answers from your existing product information and available Q&A where an average of 7.5% of customers that engage with Answerbase Q&A on the product page convert to a sale. When the question can't be answered automatically, customers can submit their new questions and Answerbase sees an average of 8% of brand new questions that are answered convert to a sale. Answerbase then publishes, distributes and auto-suggests product Q&A in a way where over 21% of Q&A's will help convert at least one customer through either auto-suggest or new organic traffic to the merchants site (see next section).

Improve organic search traffic and SEO

Answerbase integrates directly with Google to ensure your Product Q&A content is effectively indexed and drives new traffic to your store. Shoppers asking similar questions on Google about products that you sell are led to your store, where Answerbase sees 121% higher click-through rates to product Q&A content compared to a merchant's average click-through rate within Google Search Console. Answerbase's AI-Enhanced product-by-product SEO workflow also ensures your Q&A content is optimized not only for long-tail results, but also the short-tail phrases that lif the position of your product pages in organic searches. If you'd like you can expand your offering to include Q&A community forum capabilities, and take advantage of structured data specifically identifying Q&A community and forum content.

Attract more valuable new customers

New customers acquired through organic traffic to Q&A content landing pages generated through Answerbase have a lifetime value (LTV) up to 2x more valuable than those acquired from other Google searches and up to 6x more valuable than those from Facebook. You can also expand to support a Q&A community forum, engaging customers further so they're invested into your business and brand.

Start a 30 day free trial today and see how your customers engage with Answerbase.